Who we are
HR ideation is a Singapore-based HR recruitment and consultancy firm supporting organisations through diagnostic-led HR recruitment, practical HR compliance support for SMEs, and capability development for HR teams, managers and leaders.
We help clients strengthen HR teams, improve HR function and build people capability through practical, consulting-led support that is structured, commercially clear and workable in practice.
Who we work with
HR ideation currently supports organisations across three segments:
SMEs — a structured HR Compliance Audit reviewing HR practices across the employee lifecycle against Singapore employment legislation and tripartite guidelines.
SMEs — a structured HR Compliance Audit reviewing HR practices across the employee lifecycle against Singapore employment legislation and tripartite guidelines.
MNCs — capability development programmes for people managers and HR teams, delivered in partnership with corporate learning providers, covering workplace conduct, performance management, and grievance handling.
Public Sector & Healthcare — structured learning programmes on employment legislation and the employee life cycle, designed for HR and people-facing teams.
Diagnostic-led HR recruitment is also part of HR ideation's core offering, applying the same structured, capability-first thinking used across our compliance and capability development work.
practical support rather than abstract advice
clearer structure and stronger execution
consulting-led thinking with hands-on delivery
support that strengthens both outcomes and internal capability
value for money through relevant, focused and workable support
What you can expect
Elangovan Raju (Elan Raju), Principal HR Consultant at HR ideation, brings over 24 years in Human Capital — including 5 years at JTC Corporation as Organisational Development Manager, 12+ years at AIG (American International Group) in change management, learning and development and HR business partnering, and 5+ years at Jones Lang LaSalle (JLL) as Senior Director, Head of HR Operations & Services across Southeast Asia, both Fortune 500 companies.
At HR ideation, Elan has designed and delivered capability development programmes for people managers — covering performance conversations, workplace differences, and the governance frameworks that shape real workplaces — consistently well-received by participants for making the content practical and directly usable. Each programme is custom-built around the organisation's specific context through research-anchored design.
Elan is an active IHRP trainer, delivering tutorial sessions to HR professionals preparing for the Certified Professional (CP) and Senior Professional (SP) certifications — more than 20 sessions delivered since mid-2025.
HR ideation was built to bring together innovative HR thinking and practical execution, helping organisations make progress without unnecessary complexity.
Professional Qualifications
Senior Professional
Institute for Human Resource Professionals (IHRP), Singapore
Practising Management Consultant
Singapore Business Advisors & Consultants Council
Advanced Certificate in Learning and Performance (ACLP)
Institute of Adult Learning, Singapore
Educational Qualifications
Master of Arts in Human Resource Development
George Washington University 2003
Bachelor of Science Real Estate Management
National University of Singapore 1996
If your organisation is looking for practical support across recruitment, HR compliance or capability development, HR ideation would be glad to start with an initial discussion.

